Luigi Di Martino

I am a Postdoctoral Research Fellow with the Young and Resilient Research Centre, at the Institute for Culture and Society, Western Sydney University. In my work, I explore the opportunities and challenges of digital communication technologies in Public Communication. I investigate the use of social media in public and political communication and our everyday life, with a particular focus on online listening and monitoring activities through social media analysis.

I have taught courses on research methods, digital media, social media analysis, data visualisation and public communication at Western Sydney University and the University of Technology Sydney.

I hold a PhD in Public Diplomacy and Social Media (Institute for Culture and Society, Western Sydney University).

As part of my community engagement, I am President of Com.It.Es. New South Wales (Committee For Italians Abroad).

Research areas
  • Public diplomacy
  • Digital methods
  • Social media analysis
  • Online listening and engagement
  • Online political communication

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